212: Bringing Tech… to the 💧 Fountain? How FloWater is Cleaning Up the Water Industry w/ Rich Razgaitis

212: Bringing Tech… to the 💧 Fountain? How FloWater is Cleaning Up the Water Industry w/ Rich Razgaitis

Background on Rich Razgaitis of FloWater:

Rich Razgaitis is the CEO and Co-Founder of FloWater. Raz, as most people call him, is passionate about creating a brand new, amazing type of water that’s at the epicenter of the sustainable movement. Their vision is to inspire the world with water, eliminate single use plastic water bottles, and provide everyone access to the world’s best tasting water anywhere they work, rest, and play. Raz and his FloWater team is introducing the Refill Station technology, which transforms tap water into the world’s best-tasting, most purified water, delivered on-demand and eliminates the use of plastic bottles.

His experience speaks for itself, he started his career in Fortune 500 companies, including Johnson and Johnson and Eli Lily. Over the past 15 years, he’s successfully run thriving start-up companies such as DealOn and MyTownPerks, transforming stagnant businesses into multi-million dollar acquisitions. In his spare time, you can find him spending time with his kids, working out, decompressing at yoga and enjoying a green smoothie.

Time-Stamped Show Notes:

[1:00] Rich Razgaitis is the Co-Founder and CEO of FloWater, which is based in Denver, Colorado. Currently, they are focused on changing the way people consume water. Also, part of their mission is to end plastic water bottle pollution.
[4:36] The pandemic has made FloWater shift their business to schools, warehouses, and distribution centers.
[7:02] FloWater Refill Station is a 6 ft tall device that contains an advanced purification system that could make tap water into super clean and great tasting drinking water.
[9:56] In terms of size, FloWater has 43 employees and about 40 investors.
[12:52] Being the president of Johnson & Johnson was Raz’s dream since high school.
[15:18] Raz started his career in Johnson & Johnson and then moved on to another company until he got bit by the entrepreneurial bug.
[22:58] Leaving a comfortable and stable job to start a startup business is a very big risk for Raz but he got attracted to this once-in-a-lifetime opportunity.
[26:04] Raz explains what cumulative fatigue is all about.
[31:48] Business success may include a little bit of luck, fortune, and destiny, according to Raz.
[35:50] Raz shares a story that touches on the message of balancing between work and personal life.
[39:33] The first startup experience for Raz was a company called Healthology, which is based in New York.
[50:01] The 9/11 incident and the opportunity to run a company were some of the factors that influenced Raz to leave Healthology and join the family-owned pharmaceutical company.
[54:34] Raz had the opportunity to work for the former CEO of Avon.
[58:18] After moving to the pacific northwest, Raz began working for different companies until he co-founded FloWater.
[1:05:13] There are several interesting points that pushed Raz to join FloWater.
[1:12:58] Raz discusses the difference between tap water and the FloWater device.

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Fabulous 4 Questions:

📖📚 Favorite Books? Zen and the Art of Motorcycle Maintenance by Robert Pirsig, The Right Stuff by Tom Wolfe, The Obstacle is the Way by Ryan Holiday
🙌😎 Favorite Amazon.com purchase? Wyze Scale, Wooden Hangers
🌱💸 Favorite Tool that's GROWN your Business? TeamGantt, Evernote, Moleskin notebooks
💭💡 BIGGEST Challenge keeping your Business from GROWING? Getting in front of more customers. Our growth is really simple, directly proportional to the number of qualified customers we get in front of.

Key Point from the Interview:

“Pick your first, second, and third jobs or early jobs, not as much based on the company but a lot based on who you are gonna be working for, because if you can work for someone terrific for a couple of years, it would be a game-changer to your personal and professional development.”