053: How this Ex-Rapper Ambitiously Grew his Marketing Company – Greg Rollett of Ambitious Media

Background on Greg Rollett of Ambitious Media:

Greg Rollett is the Founder of Ambitious Media Group, an Orlando based Media & Marketing Company. Greg is a Best-Selling Author and Marketing Expert who works with experts, authors and entrepreneurs all over the world. He utilizes the power of new media, direct response and personality-driven marketing to attract more clients and to create more freedom in the businesses and lives of his clients. After creating a successful string of his own educational products and businesses, Greg began helping others in the production and marketing of their own products and services.

Greg has written for Mashable, Fast Company, Inc.com, the Huffington Post, AOL, AMEX’s Open Forum and others, and continues to share his message helping experts and entrepreneurs grow their business through marketing.

Greg’s client list includes Michael Gerber, Brian Tracy, Tom Hopkins, Sally Hogshead, Coca-Cola, Miller Lite and Warner Brothers, along with thousands of entrepreneurs and small-business owners across the world. Greg’s work has been featured on FOX News, ABC, NBC, CBS, CNN, USA Today, Inc Magazine, Fast Company, The Wall Street Journal, the Daily Buzz, and more.

Time-Stamped Show Notes:

[1:09] Greg is the CEO and Founder of Ambitious Media Group, a production company for Entrepreneurs.
[1:40] “I’m a big believer in using media to develop your brand.”
[3:51] Greg was a rapper for 10 years.
[8:07] “You can’t just be good at your craft, you have to be good at marketing your craft.”
[11:32] Greg believes in the theory of “Constantly” and “Consistently”
[14:13] “If you know you can help people, it is your responsibility to go out there and tell people about it.”
[15:06] Greg learned a lot of things by focusing on what other people are doing and modeling them.
[18:12] Greg and his crew do a weekly show called Ambitious Life.
[21:58] Entrepreneur.com acquired Greg’s old episodes and put it out every Monday.
[24:34] There came a time when Greg got tired of the way he do things so he began to change his habits and focused on having a healthy lifestyle.
[28:27] “I hate selling…But here’s the deal, if you don’t sell, then you don’t make any money. So you got to find ways to sell..”
[32:44] Greg is a big believer in the fact that it is critical to hire people for fit and for culture since skills can be learned.
[34:24] “Don’t wait for permission. No one is going to give you permission.”

Fabulous 4 Questions:

📖📚 Favorite Book(s)? Stealing Fire by Steven Kotler, 4-Hour Workweek by Timothy Ferriss, Great Leads by Michael Masterson, Marketing to the Affluent by Thomas J. Stanley
🙌😎 Favorite Amazon.com purchase? Books – buy every book ever recommended.
🌱💸 Favorite Tool that's GROWN your Business? Evernote, Slack, InfusionSoft.
💭💡 BIGGEST Challenge keeping your Business from GROWING? Listen to the end of the interview…