P42: 🎊 Group Call XIX 🎊 Amazon, eCommerce, Online Selling Q's for Amazon Guru – Fernando Campos
Video & Audio of Our Call:
Background:
It’s time for another insightful Group Call with Austin and his returning guest Fernando Campos of MarketplaceOps. If you are into ecommerce, Amazon, and online selling, you don’t want to miss this very enriching Patreon episode. Get to know more about Fernando and his company by listening to Episode 142: Building an Amazon FBA Business to Help Amazon Sellers. Fernando is a serial eCommerce entrepreneur who helps leading brands accelerate their growth on Amazon and Walmart.com. He has an aptitude for growth and in 6 years, he has been able to generate over 8-figures in revenue per year, grossing $80M in all-time sales. Fernando’s businesses have been ranked in the Inc. 5000 for 2019 & 2020 and Entrepreneur 360 awards for 2016, 2017, 2018 & 2019.
MarketplaceOps is a top 150 Amazon worldwide seller and one of LA’s fastest growing online retail distribution companies. With over 50 employees across the globe and counting, MarketplaceOps has rapidly solidified itself as the gold standard for online marketplace strategy & management, and has become the preferred online marketplace retail partner for many top-tier international brands. They will readily manage everything on Amazon from strategy, launches, competition polling, review management, content, inventory forecasting, customer support, advertising, reporting and more.
Time-Stamped Show Notes:
- [1:28] Fernando: tried selling on Shopify but it wasn’t working for them. They shifted their focus towards Amazon and their e-commerce business grew exponentially.
- [5:15] Austin: wants to know if Fernando was always white labeling their products and what their tactics are on dropshipping.
- [10:38] Fernando: offers advice for people who are planning to launch a product on Amazon today.
- [14:01] Austin: brings up the topic of products manufactured in China.
- [15:25] Fernando: it was easier for him to work with suppliers in China.
- [18:34] Austin: curious if Fernando had some bad experiences or horror stories with manufacturers.
- [20:47] Alex: originally from Siberia but right now he is in California starting a new business. He is asking how Fernando got the idea of selling online.
- [25:47] Fernando: shares some of the problems they were mostly solving when selling in Amazon.
- [29:13] Austin: talks about not buying products on Amazon with a three-star and below rating. He also wants to know about the biggest problems that Fernando faced in his first year in the e-commerce business.
- [30:52] Fernando: the biggest hurdle in this type of e-commerce business is cash management.
- [33:48] Layne: asks Fernando about what he is doing to stand out since there are also thousands of people doing the same thing in Amazon.
- [39:29] Fernando: shares some valuable information for people who are trying to launch their own product online.
- [44:16] Dillon: they are one of the largest jewelry vendors for Amazon. His question pertains to delegating the technical aspect of the business.
- [51:39] Fernando: tackles the question of why he transitioned away from being a seller in Amazon and becoming an agency.
- [1:02:35] Alex: opens up once more about the topic of delegating tasks and the stress factors for Fernando.
- [1:04:00] Fernando: enumerates some of the stress factors that can happen to sellers on Amazon.
- [1:08:17] Austin: found out that 40% of the product sellers in Amazon are Chinese or Chinese-based.
- [1:12:40] Anthony: a colleague of Dillon who is interested in growing the capacity of a young company.
Our Members on Group Call 005:
Key Point from Our Group Call:
- Fernando: “The hard thing about inventory-based business, especially importing from China, is your cash conversion cycles.”
Resources Mentioned:
- Email: [email protected]
- LinkedIn: fernandoc01
- Instagram: @fern.baby.fern
- Facebook: @amazonfernando
- MarketplacOps.com
- SellerTradeCraft.com
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